Dr. Anna Rößner
Research Assistant at the Chair of Marketing at European University Viadrina, Frankfurt (Oder), Germany
Follow Anna on LinkedIn | ResearchGate
Mail Roessner[at]europa-uni.de
Research Interests
- Consumer Behavior
- Diversity and Relationship Management
- Social aspects of advertising
- Quantitative Data Analysis
Dr. Anna Rößner: Career Overview
since 10/2016
Research Assistant, Chair of International Marketing, European University Viadrina, Frankfurt (Oder), Germany
02/2015 – 12/2015
Internship at the department Programme Management & Strategy, Trainee at the department Key Account airberlin & Airline Partner, topbonus Ltd, Berlin; Germany
05/2014– 12/2014
Student Assistant at logistics department at Soulbottles, Berlin, Germany
03/2012 – 07/2012
Tutor for Business in English at Hochschule RheinMain, Wiesbaden, Germany
01/2012 - 04/2013
Research Associate at DUW Deutsche Universität für Weiterbildung, Berlin, Germany
01/2011 – 06/2011
Internship at department Cooperations & Events, CHIP Communications GmbH, Munich, Germany
05/2009 – 01/2011
Student Assistant at ZDF, at the „Zuschauerredaktion“ of logo!, Mainz, Germany
Dr. Anna Rößner: Education
10/2016 - 11/2021
PhD at European University Viadrina, Frankfurt (Oder), Germany.
Dissertation on „Effects of Ethnic and Religious Minority Endorsers in Advertising“
02/2016 - 09/2016
Doctoral Program in Dynamic Capabilities and Relationships, European University Viadrina, Frankfurt (Oder) and German Graduate School of Management and Law, Heilbronn, Germany
07/2016 - 08/2016
ICPSR Summer Program in Quantitative Methods of Social Research, Anna Arbor, United States
10/2012 – 10/2014
Master of Science in International Business Administration, Specialization in Marketing & Management at European University Viadrina, Frankfurt (Oder), Germany
09/2013 – 02/2014
Business Administration, Bahcesehir University, Istanbul, Turkey
03/2009– 07/2012
Bachelor of Arts in Business Administration at Hochschule RheinMain, Wiesbaden, Germany
08/2011 – 01/2012
Business Administration, Hawaii Pacific University, Hawaii, United States